Rate parity
What does rate parity mean in travel?
The definition
The practice of a hotel offering the same price for a room across all public booking channels, often written into OTA contracts, though European regulators have restricted those clauses.
What it really means
Why advisors compete on perks, not price.
In the wild
“Rate parity means I can't beat Expedia on price, but I can beat it on breakfast.”
See also